Brand Compliance

Your brand comes first. Always.

Brand compliance is where it all started for ACB. Since 1917, brand consistency and consumer confidence has been top-of-mind for our clients—and that's still true today. So if you're looking for an expert eye on your brand in the channel, you're in the right place.

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ACB Brand Compliance Program Management Guide

Working with ACB

We provide the experienced
oversight you need.

Program Research & Design
Preapprovals
Compliance Monitoring
Compliance Communication
Insights & Recommendations

Protect your brand in the channel with ACB

11

Program Research & Design

Based on a strategic assessment, we'll recommend a through-channel marketing compliance solution that delivers measurable results.

This part of the process includes:

  • Confirming compliance program goals
  • Research and strategic recommendations
  • Interviews with key stakeholders
  • Program development and/or design
Technology

All your metrics, all in one place

ACB's Channel Resource Platform (CRP) is the technology that powers your channel marketing.

Integrate reporting across multiple programs and access on-demand metrics to gauge program effectiveness, analyze trends, and optimize program results.

See the features

Easy on your partners.
Easy on you.

Our 100% in-house support team takes the guesswork out of brand compliance.

Transparent direction & feedback

Maximize compliance with clear, direct communication both before and after ads run in the channel. ACB is there to support guideline adherence with preapprovals and annotated feedback, so there's no guesswork and no gray areas.

At-a-glance metrics

Your brand compliance services are managed in ACB's CRP. Our one-stop online technology makes it easy for your channel partners to submit ads for preapproval online—and easy for you to see key metrics all in one place.

Testimonial

The numbers speak for
themselves.

0
hrs

Average turnaround time for preapproval review

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Looking for an outside perspective? When it comes to your brand consistency, it's better safe than sorry. We'd love to show you how we can help.

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