How can you monitor retailer program compliance without ad documentation?
ACB provides a series of Ad Verification and Compliance Services designed to evaluate participation and support of your promotional advertising programs and guidelines.
Capitalizing on our proprietary media resources, ACB captures and reports on key data elements such as Minimum Advertised Price (MAP), logo usage and copy standards. This allows you to track retailer compliance while maintaining positive brand messaging integrity.
Digital imaging captures ad images with annotated program discrepancies or violations simplifying the verification process. Immediate web access to those ad images with violations provides an efficient way to identify retailers requiring additional training, documentation or guideline clarification.
ACB offers clients access to all ad tracking data and ad images via the Internet.