Keep one step ahead of the competition.
High-level analysis of key advertising trends can assist you in planning and executing future successful promotional programs while encouraging retailer compliance with your branding strategies.
ParaScope! Competitive Ad Tracking Query System includes access to reports, electronic ad images and graphic modules. Comprehensive query and ad hoc report building functionality allows for category management and competitive analysis.
Many clients opt to link ParaScope! to ACB’s Trade Marketing and Co-op system, ParaNet!. It is the combination of this information that provides a comprehensive, integrated resource for managing both competitive advertising and Co-op program activity.